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AMF Event at O’Agency; The Truth About Tribes

Join us as we hear from O’Agency MD Kirsty Ostell on their research and how you can implement an impactful People Brand Strategy.

Through their own research and insights, O’ have identified the truth about tribes emerging in today’s workplace – and the secret is out: they aren’t connected by age!

Throughout the discussion we’ll be digging deeper into why we believe that every generation has more in common than you think, as we debate the importance in ditching traditional people personas, alongside other tips and tricks to put an impactful people strategy in place.

What can you expect?

The brand view point – How to learn from these tribes to inform, inspire or update your people brand strategy.

The recruitment view point – How to create meaningful connections with your people of today and attract the right people for the future.

The behaviour expert viewpoint – Why everything in your people connection activity comes back to behaviours – understanding people’s motivators and drivers, their attitude to change and growth and their preferred methods of working and recognitions.

The session will end with a Q&A, 2025 workplace predictions and some top take away tips to start implementing an impactful People Brand Strategy.

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